08.03.22 NL Blog

My new partnership with Cybersmile


It’s been a busy start to the season in the factory and at the track. But I’ve also been looking at how I can follow up on the commitment I made last year to contribute somehow to the fight against online abuse and bullying.

I used the winter break to understand more about the extent of the problem that exists, and to figure out a way that I could turn my own experiences after Abu Dhabi into a positive.

A bit of desk research led me to the work of the US and UK-based Cybersmile Foundation, which is trying to build a safer, more positive digital community.

This is something that I would like to see, and as I’ve learned in motorsport, the best results come through teamwork.

So, today I’m happy to tell you that I’ve joined forces with Cybersmile to support its valuable work and help to carry its messages to F1’s international fans.

One of the things that struck me hardest during the winter is the reality that many people face cyberbullying and online abuse alone, or don’t have the knowledge of how to deal with a situation and regain control.

For me, that’s something that has to change. I’m determined to do what I can to help – especially around efforts to promote kindness, diversity and inclusion.

Having spoken to Scott Freeman, the Cybersmile Foundation CEO, it’s clear that his team understands how cyberbullying can manifest itself in multiple complex forms and, for me, the education, support and advice they offer to those that are experiencing problems online have the power to drive real, positive change.

I’ll be working with Cybersmile during the coming weeks to develop our collaborative plan together and I’ll be sure to tell you about what we decide.

This is the first time I’ve done anything like this before, but I can honestly say I’m excited about the journey that lies ahead and what we can achieve.

Thanks again for all the messages of support that have come my way in the last few months. It means a lot.


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